Performance, high-fashion and lifestyle – these three values of the traditional company Bogner are of course combined and merged in the styles and designs of their brand Bogner Fire + Ice. Inspired by the success of the ski action movie "Feuer und Eis", Bogner launched the Fire + Ice collection in 1989. The young collection brings fun and performance to the Bogner style. The mix of bright colors, innovative functionality, young designs and outstanding quality ensures cool active and sportswear looks from high alpine mountains to the fashion capitals. Athletic, dynamic and young! As the "inventor of sports fashion", Bogner is one of the most successful sports and fashion companies in the world with his luxurious fashion and sportswear concept. And, of course, the Bogner Fire + Ice collection also means that luxury is the combination of functionality, athleticism, fashion and the highest quality.